Join us for an online event!
Thursday, March 06, 2025
12:00 - 1:00 PM ET
The way Canadians shop for groceries is changing—fast. Price isn’t the only factor in defining "value" anymore. Convenience, quality, sustainability, and trust all play a role in where and how consumers spend their money.
Join Caddle’s exclusive webinar as Dr. Sylvain Charlebois and Jared Kligerman reveal how value shopping is evolving, what’s driving consumer choices, and how businesses can stay ahead.
🔹 Key Takeaways
✅ What “value” really means to consumers in 2025—beyond just price.
✅ How inflation and economic pressures continue to reshape shopping habits.
✅ What factors are influencing brand loyalty—and why some brands are winning while others are losing ground?
✅ The role of promotions, private labels, and digital tools in the modern value shopper’s journey.
✅ How brands and retailers can respond to shifting behaviours and maximize success in the grocery channel.
Save your seat now – space is limited!
Chief Revenue Officer (CRO)
Caddle
Senior Director, Agri-Food Analytics Lab, Dalhousie University